As the cannabis industry continues to expand, several key players have emerged in Florida’s medical cannabis market. Many of these companies are Multi-State Operators (MSOs), meaning they operate in multiple states across the U.S. and are heavily involved in cultivation, processing, and dispensing cannabis. These companies play a significant role in shaping the cannabis landscape in Florida, contributing to the state’s burgeoning medical cannabis program. Below is an overview of the eight main MSOs operating in Florida as of 2024.
1. Trulieve
Trulieve is a powerhouse in the Florida cannabis market and a leading MSO in the U.S. With over 130 dispensaries in Florida alone, Trulieve is a dominant force, known for its wide variety of strains, edibles, concentrates, and tinctures. It has expanded into multiple states, including California, Arizona, and Massachusetts. Trulieve is particularly known for its commitment to quality and consistency, offering a wide array of products for medical cannabis patients. The company continues to build upon its Florida base while growing its presence in other key states.
Source: Trulieve Official Website
2. Curaleaf
Curaleaf is another major player in the Florida cannabis market, with a substantial footprint across the state. Known for its broad product line, Curaleaf offers flower, tinctures, topicals, and edibles. The company operates in 23 states and has more than 135 dispensaries nationwide, including over 50 locations in Florida. Curaleaf is recognized for its high-quality standards and innovation, frequently introducing new products tailored to meet the specific needs of medical patients.
Source: Curaleaf Official Website
3. Liberty Health Sciences
Acquired by Ayr Wellness in 2021, Liberty Health Sciences maintains a strong presence in Florida with numerous dispensaries. Ayr Wellness, an MSO with operations in eight states, including Nevada and Arizona, has successfully integrated Liberty Health Sciences into its portfolio. Known for offering affordable and high-quality cannabis products, Liberty Health focuses on meeting the needs of patients seeking relief from various conditions such as chronic pain and anxiety.
Source: Ayr Wellness
4. Surterra Wellness
Surterra Wellness, part of Parallel (formerly known as Surterra Holdings), is another significant MSO in Florida. Surterra operates more than 50 dispensaries in the state and provides a comprehensive range of products, including vaporizers, edibles, and CBD products. Parallel has operations in multiple states, including Texas and Nevada, and continues to invest in cutting-edge cannabis research and development to enhance patient care.
Source: Parallel Official Website
5. Harvest Health & Recreation (Verano Holdings)
In 2021, Verano Holdings acquired Harvest Health & Recreation, expanding its operations across multiple states, including Florida. Harvest operates several dispensaries throughout the state, offering a full range of medical cannabis products. Verano is known for its premium quality products, and its recent merger with Harvest has further solidified its footprint in Florida’s cannabis market. Verano operates in states such as Illinois, New Jersey, and Maryland as well.
Source: Verano Holdings
6. Columbia Care
With a significant presence in Florida, Columbia Care has emerged as a leading MSO, offering medical cannabis products ranging from flower and edibles to capsules and tinctures. The company operates dispensaries across the state and is committed to patient education and product innovation. Columbia Care also has operations in over 17 U.S. states, including New York, Virginia, and California. In 2021, Columbia Care entered into an agreement to merge with Cresco Labs, further expanding its reach and capabilities.
Source: Columbia Care Official Website
7. Green Thumb Industries (GTI)
Green Thumb Industries (GTI) is a multi-state operator with a growing presence in Florida’s medical cannabis market. Known for its brands like Rythm, Incredibles, and Dogwalkers, GTI offers a wide variety of products, including pre-rolls, gummies, and topicals. GTI operates in 15 U.S. states, with a focus on creating consistent, high-quality cannabis experiences for patients. GTI’s Florida dispensaries reflect its commitment to expanding medical cannabis access while offering a trusted selection of products.
Source: Green Thumb Industries
8. MedMen
MedMen, although primarily known for its recreational cannabis focus, also operates in Florida’s medical cannabis space. MedMen is an MSO with operations in California, Nevada, and New York, among other states. In Florida, MedMen is building its presence by offering a curated selection of flower, vapes, and edibles. Known for its upscale retail experience, MedMen aims to provide patients with an elevated experience, backed by high-quality products and knowledgeable staff.
Source: MedMen Official Website
Conclusion
The Florida cannabis market is driven by these major Multi-State Operators (MSOs), each bringing their unique strengths and extensive product offerings to medical patients across the state. Whether it’s the vast network of Trulieve, the innovative products of Curaleaf, or the premium quality of GTI and Verano, these companies are playing a key role in shaping Florida’s cannabis industry. As the market continues to grow, these MSOs will likely expand their offerings, focusing on patient care, innovation, and accessibility.
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